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June 23, 2006

Online advertising and the petty criminal

Posted by Sarah King in Technical Discussions

Back in the beginning of my web life, before OO and web frameworks and CMS systems and even blogs there were banner exchange programs. Being an honest kind of girl I never cheated the system but those who did used auto surfing programs to boost their hit counts.

The owners caught on and started tracking IP addresses and looking for trends so that they would weed out the cheats and reward the honest webmasters.

Then came paid online advertising, More »